[ NIDA ] Useful Formula Ultimate Moisturizing Cream 100ml

RECOMMENDED FOR: All skin types including dry, very dry, dehydrated-oily, sensitive, and reduced elasticity

PERFECT FOR: When dehydration and reduced elasticity are on your mind, and you want a proven No.1 cream with 2 million units sold in the US

AM: Apply as the final step in your routine, taking an appropriate amount and spreading evenly over your face, patting gently to absorb (for daily hydration morning and night, and as a base before makeup).

PM: No morning/evening distinction - apply the same way in your evening routine as described for morning.

A light, richly hydrating gel-cream that absorbs closely and fresh with no stickiness or dragging, forming a natural dewy glow. Free from synthetic fragrance and essential oils.

Hydrolyzed Collagen, Niacinamide (Vitamin B3), Centella Asiatica Extract, 6 Forms of Hyaluronic Acid, Adenosine, Ferment Complex (Bifida, Lactobacillus, and more)

- Hydrolyzed Collagen: low-molecular collagen fills skin deep within with hydration and elasticity for smooth, bouncy skin
- Niacinamide: brightens dull marks and uneven tone for a clear, glass-skin finish
- Centella Asiatica, 6 Forms of Hyaluronic Acid, Adenosine & Ferment Complex: rapidly calm irritated skin, maintain up to 24 hours of tightness-free hydration through multi-layer moisture, and refine the skin environment with wrinkle-improvement function and beneficial ferment ingredients

Wrinkle-Certified, 2 Million Units Sold in the US, the Brand's No.1 Cream

NIDA's Useful Formula Ultimate Moisturizing Cream. Low-molecular collagen fills skin deep within with hydration and elasticity, while niacinamide brightens dull marks for a glass-skin finish. Centella asiatica rapidly calms irritated skin, and 6 forms of hyaluronic acid maintain up to 24 hours of tightness-free hydration. Adenosine's wrinkle-improvement function and a ferment complex refine the skin environment.

NIDA's overall No.1 bestselling cream, with 2 million units sold in the US market alone.

PICK NO.3 RATING
WRINKLE: 4/5
FIRMNESS: 3/5
SENSITIVITY: 4/5

WHY WE PICKED IT: An overwhelming 2 million units sold in the US alone and the brand's overall No.1 spot, combined with wrinkle-improvement function, made this an easy pick.

CLINICAL RESULTS: Completed a 24-hour hydration retention test at a certified third-party lab, passed low-irritancy testing.

SAFETY NOTES: Avoid applying to broken skin, store in a cool place away from direct sunlight, and consult a doctor if any reaction occurs.

GLOBAL SALES: NIDA's overall No.1 bestseller, with over 2 million units sold in the US market alone, and 50,000+ favourable reviews cumulatively worldwide.

AWARDS: Not disclosed.

PICKER'S COMMENT: "It absorbs well with no stickiness so makeup never lifts even applied in the morning, and despite being a light gel-cream it completely fixes tightness for all-day moisture."

USAGE DURATION: Not disclosed.

Water, Glycerin, Hydrogenated Polydecene, Niacinamide, 1,2-Hexanediol, Cetearyl Olivate, Sorbitan Olivate, Ammonium Acryloyldimethyltaurate/VP Copolymer, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Tromethamine, Disodium EDTA, Xanthan Gum, Ethylhexylglycerin, Adenosine, Butylene Glycol, Propanediol, Squalane, Caprylic/Capric Triglyceride, Pentylene Glycol, Sodium Hyaluronate, Hippophae Rhamnoides Fruit Extract, Sodium Hyaluronate Crosspolymer, Hydrolyzed Hyaluronic Acid, Hydrolyzed Collagen, Centella Asiatica Extract, Hyaluronic Acid, Sodium Acetylated Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Lactobacillus Ferment, Lactobacillus Ferment Lysate, Bifida Ferment Extract, Bifida Ferment Filtrate, Lactococcus Ferment Lysate, Bacillus Ferment, Saccharomyces Ferment Filtrate, Saccharomyces Ferment Lysate Filtrate, Saccharomyces Ferment, Rice Ferment Filtrate (Sake), Hydrolyzed Sodium Hyaluronate (100ml / 101ml (3.38 fl. oz.))

Q. Did it really sell 2 million units in the US?
A. Yes, it's sold over 2 million units in the US market alone and holds the overall No.1 bestseller spot for the NIDA brand.

Q. Is it wrinkle-functional certified?
A. Yes, the adenosine ingredient provides wrinkle-improvement function.

Q. Is 24-hour hydration verified?
A. Yes, it completed a 24-hour hydration retention test at a certified third-party lab.

Q. How many global reviews does it have?
A. It holds 50,000+ favourable reviews cumulatively worldwide.

Q. Who is this best for?
A. All skin types including dry, very dry, dehydrated-oily, sensitive, and reduced elasticity

Q. Is there anyone who should skip this one?
A. If you want whitening functional effects, note this product is specialised for wrinkle-improvement function instead.