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2024 Hwahae Awards No.1 Serum, a 34,860ppm Centella Calming Serum

Purito

[ Purito ] Wonder Releaf Centella Serum Unscented 60ml

[ Purito ] Wonder Releaf Centella Serum Unscented 60ml

Regular price $32.00 AUD
Regular price $28.00 AUD Pick value $32.00 AUD
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🎯 Suitable for >

RECOMMENDED FOR: Sensitive skin, acne-prone/redness-prone skin

PERFECT FOR: When sensitive skin faces acne and redness, and you want an award-winning No.1 serum from Hwahae

🧴 Use it >

AM: After toner, apply an appropriate amount over your face and neck and pat to absorb (suitable for morning/evening). Can also be used as a priming step right before makeup.

PM:

A moist, watery gel formula delivering a light cooling sensation on application for a bouncy, glowing finish. Free from synthetic fragrance and essential oils.

🌿 HERO INGREDIENTS >

Korean Centella Asiatica Extract (34,860ppm), Standardised 4-Cica Active Complex (TECA), Centella Asiatica Callus Extracellular Vesicles (10ppm), 4-Peptide Complex, Allantoin, Ceramide NP, Panthenol, Niacinamide

- Korean Centella Asiatica: withstands four-season climates for powerful calming benefits, easing redness and skin irritation
- 4-in-1 Cica Active Complex (TECA): scientifically standardises 4 key active ingredients for a consistent, powerful calming effect
- Allantoin & Peptides: deliver calming and hydration for smooth texture, alongside strengthened elasticity and a healthy barrier

πŸ’¬ About >

2024 Hwahae Awards No.1 Serum, a 34,860ppm Centella Calming Serum

Purito's Wonder Releaf Centella Serum Unscented Mini. A 34,860ppm concentration of Korean centella asiatica extract delivers powerful calming to ease redness and irritation, while the 4-cica active complex (TECA) provides a standardised, consistent calming effect. Allantoin and peptides maintain elasticity and a healthy barrier.

Purito's official Best No. 1 Super Soothing Serum, a flagship steady-seller on Olive Young and global e-commerce.

PICK NO.3 RATING
SENSITIVITY: 4/5

WHY WE PICKED IT: A genuine No.1 win in the serum category at the 2024 Hwahae Awards, combined with a highly concentrated 34,860ppm centella content, made this an easy pick.

πŸ”¬ Clinical >

CLINICAL RESULTS: 10-second rapid calming clinical trial (instant 18% improvement in irritation/redness within 10 seconds), passed dermatologist testing and low-irritancy (HRIPT) human trial, completed sensitive-skin suitability testing, Vegan Friendly, Cruelty Free certified.

SAFETY NOTES: For external use only. Take care to avoid the eye area, and store in a cool place. A patch test is recommended when combining with high-concentration retinol or vitamin C.

✨ What results / effects you can expect >

GLOBAL SALES: Purito's official 'Best No. 1 Super Soothing Serum', a flagship steady-seller on Olive Young and global e-commerce.

AWARDS: Won No.1 in the second-half efficacy skincare facial serum category at the 2024 Hwahae Beauty Awards.

PICKER'S COMMENT: "Many reviewers report an instant effect calming flushed skin texture and redness, with a soft, non-sticky hydrating gel texture and no irritation."

USAGE DURATION: Not disclosed (a 15mL travel/mini size).

πŸ“‹ View All Ingredients >

Water, Glycerin, Dipropylene Glycol, Propanediol, Centella Asiatica Extract (34,860ppm), Butylene Glycol, Niacinamide, 1,2-Hexanediol, Sodium Hyaluronate, Panthenol, Madecassoside, Asiaticoside, Madecassic Acid, Asiatic Acid, Centella Asiatica Callus Extracellular Vesicles (10ppm), Allantoin, Palmitoyl Tetrapeptide-7, Palmitoyl Hexapeptide-12, Palmitoyl Tripeptide-1, Palmitoyl Dipeptide-10, Carbomer, Polyglyceryl-10 Laurate, Polyglyceryl-10 Myristate, Hydrolyzed Jojoba Esters, Tromethamine, Ethylhexylglycerin, Xanthan Gum, Dipotassium Glycyrrhizate, Adenosine, Disodium EDTA, Sucrose Stearate, Glyceryl Stearate, Hydrogenated Lecithin, Polyglyceryl-10 Stearate, Ceramide NP, Camellia Sinensis Leaf Extract, Pancratium Maritimum Extract (15ml (0.50 fl. oz., Mini/Travel size))

❓ FAQ >

Q. Did it really win a Hwahae Award?
A. Yes, it won No.1 in the second-half efficacy skincare facial serum category at the 2024 Hwahae Beauty Awards.

Q. Is 10-second calming really verified?
A. Yes, a clinical result confirmed instant 18% improvement in irritation and redness within 10 seconds.

Q. Is it only available in mini size?
A. This product comes in a 15mL travel/mini size.

Q. Can I use it before makeup?
A. Yes, it can also be used as a priming step right before makeup.

Q. Who is this best for?
A. Sensitive skin, acne-prone/redness-prone skin

Q. Is there anyone who should skip this one?
A. If you want a large size, note this product comes in a 15mL travel/mini size.
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